Eye-Grabbing Artwork
A few years ago I went to a seminar about producing your own plays. I didn't learn anything I didn't already know, but there were some good reinforcements. One thing they mentioned was to be sure to have some eye-grabbing artwork to push your play. This is something I applied to my Off-off Broadway run of "Nobody Knows I'm a Dog" and then to the Parkside production of "Lucky Stiff," which, in my opinion, worked like crazy as we were able to take a virtually unknown show with a small cast and pack the house night after night.
I came up with the idea for the WHFO logo shortly after I actually wrote it 15 years ago. The original was almost identical except that it was hand drawn. It sat "on ice" until now when I decided to use more updated graphics tricks to produce the same image.
Getting a picture of a block of ice was tricky. Google helped considerably on this one. The rest was a few tricks with Paint Shop Pro, as well as turning it over to Grace Turato, who is a professional graphic artist. With her help, we have the logo I'm now using.
I ran it past a few folk, including friend Rich Bebenroth, who pointed out that it doesn't photocopy well. Fortunately, I was a half step ahead of him and now there are two versions -- color and black-and-white.
With luck, this old idea will still attract an eye or two. I really like the juxtaposed image, as well as the bold contract between the red and blue. Let's hope the potential audience feels the same.
I came up with the idea for the WHFO logo shortly after I actually wrote it 15 years ago. The original was almost identical except that it was hand drawn. It sat "on ice" until now when I decided to use more updated graphics tricks to produce the same image.
Getting a picture of a block of ice was tricky. Google helped considerably on this one. The rest was a few tricks with Paint Shop Pro, as well as turning it over to Grace Turato, who is a professional graphic artist. With her help, we have the logo I'm now using.
I ran it past a few folk, including friend Rich Bebenroth, who pointed out that it doesn't photocopy well. Fortunately, I was a half step ahead of him and now there are two versions -- color and black-and-white.
With luck, this old idea will still attract an eye or two. I really like the juxtaposed image, as well as the bold contract between the red and blue. Let's hope the potential audience feels the same.

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